B2B Growth Blog

Insights on marketing and revenue for B2B small-to-midsized businesses.

PPC

LinkedIn Ads vs. Google Ads: Which Platform Should Your B2B Organization Use?

A recent report found 80% of marketers agree marketing has changed more in the last three years than in the last fifty! What does this mean for B2B businesses? Ultimately, it means you can’t just keep doing things the same way you used to. To stand out and meet your buyers’ needs, you have to adapt your approach.